BMW Beats Mercedes-Benz in India

It is surprising to know that despite the global melt down the Indian car industry is doing pretty well. According to the study by the Society of Indian Automobile Manufacturers (SIAM), the Indian car market experienced a growth of 2.48 percent in the passenger car market.

Even the luxury car segment is doing well off and the best example revealing the growth is BMW who still retains its position above its closest rival Merc. The three pointer star had topped as number one in the Indian market but now this position is taken over by BMW, another leader in the luxury car segment.

BMW’s new launches like 7-series, X6- world’s first Sports Activity Vehicle (SAV), the new company strategies exchange and loyalty programs and zero percent schemes has helped the car manufacturer to attract the buyers.

Mercedes-Benz too rolled out the latest version of E-series to the Indian market but it was not strong enough to take back the company’s lost position. It is time for Mercedes-Benz to bring out some rocking models that will give a tough challenge to BMW.

The Face 2 Audi Q7

The Audi Q7 was launched at the Los Angeles Auto Show in January 2006, and it has, since then, triggered the business for Audi. Audi has now announced the launch of a refreshed version of Audi Q7. With a few minor changes, this new look is expected to do wonders.

The Audi Q7 was launched with a modified version of the Volkswagen Group 7L platform and was designed mainly for the on-road use. The Q7 is equipped with three engine options – 3.0L V6, a 4.2 V8 FSI Quattro, and a 3.6L V6.Other features of the Q7 include adaptive air suspension, double-wishbone suspension system with twin-tube shock absorbers, and Audi Music Interface (AMI). The Q7 is the first Audi model that provides the option of Side Assist, a blind-spot detection and warning system. The Q7 has very luxurious and cozy interiors with a seating capacity of 7. With traction-control ESP, Electronic Differential Lock (EDL), and speed-sensitive steering, Q7 has very sophisticated safety features.

The upgraded Q7, which is expected to launch in India by 2010, will have better fuel efficiency with a few exterior and interiors changes. New interior and exterior coloring options, improved front and rear lighting and styling, and third-generation MMI are a few among the new features. The price of this upgraded version is not known.

Audi Sales High in India

Every car manufacturers are experiencing a slow growth due to the financial crunch. Many car majors are even cutting down the production and some production plant is said to be shutdown.

People are holding on to their investment and the car sales is almost stagnant, with out any growth. But despite the sales commotion in the Indian car industry, it is surprising to know that luxury car segment is segment is rejoicing sales in India.

 

Audi, renowned luxury car manufacturer from Germany recorded a sales growth of 203 percent. From Audi India’s stable Audi A4 and Q7 are the highest selling models in the country. Even other luxury car manufacturers like Mercedes-Benz and BMW also experienced a good growth during this economic pressure. This is the clear example stating that the high-class society.

BMW eyes on 2000 figure

Luxury car sales are booming up in India. The demand is so high that the luxury car makers are even increasing the production capacity. And the competitions among the makers are high too.

Now the German maker of luxury cars BMW aims to sell 2,000 cars in India this year. This figure reveals the demand for their car in India. The company has already set their manufacturing capacity in the region and is on the verge of increasing their dealership.

Looks like their rivals like Mercedes Benz and Audi are gonnna have a real tough competition.

Q7-a Rocking SUV

Indian car buyers have a wide range of choice in every car segment, from hatch back to MUV’s. Now the latest trend I feel is the owning a SUV and not just SUV but the luxury SUV. Now in the range of luxury car, Q7 from Audi is one of the best SUV in its class. It truly breaks all the boundaries wherever it travels for its distinctive bold design, powerful stance and style.

 

 The first SUV by Audi was rolled out in India in 2007 and has been a great success till now. This machine comes in both petrol and diesel version with a gap of Rs.20 Lakh between them.

There is no doubting the ability of the Q7, but in the same breath, there is nothing ground-breaking about it either. The interiors are upto the Audi standard. The cabin features first-rate materials and an attention to detail seen in relatively few mass-produced vehicles. It is an all rounder in every sense.